Hi, I'm Aleta!
Growing up, I was always known as the girl who drew—the “art” girl. Naturally, I leaned into my strengths, which led me to pursue a career in design. I started out in Graphic Design, which gave me a strong foundation in visual principles and systems thinking. But it wasn’t long before the world of UX pulled me in.
UX offered something I felt was missing in graphic design: the ability to interact with users and measure the real-world impact of what I was creating.
As a Product Designer, I love transforming complex problems into clean, intuitive, and meaningful experiences. I believe that even the smallest details can make a big difference—not just in how a product feels, but in how a business is perceived.
Most recently, I’ve been designing for the fast-paced world of influencer marketing and social media, where approval flows are layered, campaign requirements constantly evolve, and flexibility is key. These challenges have sharpened my ability to balance user needs with business goals, while designing scalable systems that keep both in mind.
In a constantly evolving digital world, I believe growth comes from curiosity, collaboration, and learning from one another. If you’d like to connect—or evolve together—I’d love to hear from you.