01. Overview
TruFusion is a fitness and yoga boutique offering a wide range of classes—from yoga, pilates, kettlebell, cycling, barre, bootcamp, to boxing and more. With classes designed for all fitness levels and a strong focus on fostering a supportive environment for every client, there was an opportunity to enhance their digital experience to be as seamless as their in-person offerings.
02. Pain points
Users lacked the accessibility to log in on the home page, making it difficult to access their account information and reservations (having to click through multiple steps to log in). Other accessibility issues included buttons not passing the contrast standard, difficulty logging out, and a lack of date visibility when scrolling through class schedules.
This video highlights the pain points of their old platform (March 2023)
03. Solutions
The redesigned solution streamlined account access for users while offering a more intuitive dashboard. Adding a clear path to logging in that was accessible from the homepage reduced the amount of steps that a user previously had to take to access their accounts. The new design offers seamless access to all the essential information and pathways, allowing users to easily manage and reserve their classes.
